David Attenborough Dominates Online Audience Demand Data. U.S. / UK Top 20 for Documentaries & Factual, Exclusively from Parrot Analytics (Q2 2017)

David Attenborough is 90 and still the Alpha. That’s the message from Parrot Analytics‘ Top 20 rankings of online audience demand for programs in the Documentary & Factual category for the U.S. and UK for Q2 2017. Driving the rankings are: Big Brands. Big Talent. And the True Crime, Blue Chip Natural History and Science …

Inmigración 411: A Timely Spanish-language Public Television Series On Immigration Law

In 2008, I was retained to develop programming strategy for HITN-TV, a Spanish-language public television network located in Brooklyn’s historic Navy Yard. The recommendation:  Create low-cost, primetime series that respond to the urgent information needs of around 50 million U.S. Latinos. Immigration was the no-brainer as topic #1. With super-scarce resources, we went on to …

“Hamilton’s America”: A Snapshot of the Television, Digital & Social Media Audiences for a PBS Hit

Hamilton’s America is a recent PBS documentary hit that sets helpful benchmarks for the U.S. public television audience. The data also captures how PBS measures – and values – social media engagement. Presented by WNET’s GREAT PERFORMANCES strand, Hamilton’s America features Lin-Manuel Miranda, the creator of the Broadway super-hit Hamilton. The feature-length documentary chronicles the life …

Science Congress Takeaway #3. LIVE! Leads ‘What’s the Buzz!’ Cab/Sat Model Looks Fragile

What’s The Buzz? LIVE! The famous session that covers the year’s editorial trends led off with safariLIVE, the Nat Geo Wild daily feed from Kruger National Park. We covered safariLIVE in a panel at Wildscreen in October. It’s a groundbreaking brand-builder for Nat Geo Wild that also attracts new viewers on Facebook. The immiediacy and authenticity …

The Fidel Archive Case Study: Inside a PBS / NGC International Coproduction

(Originally published, September 21, 2014). The PBS/NGCI documentary The Fidel Castro Tapes caught our attention with its compelling and unseen footage of the Cuban revolution and the Cold War drama that followed. We wondered about the challenges of creating an archive-based film about an 88-year old Spanish-speaking personality who can be dangerously controversial, and who …

WildLIVE! Crocodiles Attack. Blue Whales Surface. Real Time Takeaways from Wildscreen

This week, we capture the highlights of my Wildscreen panel on LIVE wildlife programming. Here is the panel description: WildLIVE! Understanding the Trend towards Real Time Wildlife Programming: LIVE video is the hottest trend on Facebook and in social media today. How are wildlife programmers riding the LIVE wave? BIG BLUE LIVE from the BBC …