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Choppertown: A Model Facebook Network with 2.0 Million Friends. (Part 1 of 3)

2016 August 23
by Peter Hamilton
fbvideo chopper

The message of Choppertown is that documentaries can make money from Facebook. It is the story about how a deficit-funded, observational documentary evolved into a ground-breaking Facebook “channel.” Thanks to Zack Coffman for sharing the ups, downs, and ups again of the Facebook marketing engine Choppertown. Here is Part 1 of my Case Study on documentary strategies for […]

Reality TV’s Hidden War: Legal Battle with Discovery Highlights Rising Tensions (Variety)

2016 August 22
by Peter Hamilton

Unscripted producers are agitated by a legal conflict between Discovery and an established production company. The key underlying issue relates to production accounting practices. Variety‘s Cynthia Littleton covers the story thoroughly here. It’s an excellent must-read. Here is the opening and the link to the entire article. by Cynthia Littleton A legal battle over accounting practices that […]

Amazon, Netflix & Nat Geo: Notes from the ‘Post-Schedule’ Documentary Economy

2016 August 12
by Peter Hamilton

Recent press releases from Amazon, Netflix and Nat Geo reveal trends in the “Post-Schedule Economy”. I quickly applied several criteria to a sample of seven films, including Amazon’s 13-parter on Hugh Hefner. Five of them focus on Big Names (e.g., Hefner) and/or involve A-Listers in the production team (e.g., Leo Dicaprio). Four involve Crime, Violence […]

SMASH: Celebrating the Best Science Media, Boston, September 20-22

2016 August 10
by Peter Hamilton

I’m very excited about moderating a conversation about the BIG TRENDS in Science Media at the SMASH Conference in Boston next month. The session follows the opening Keynote by MIT Media Lab’s Joi Ito. Here is the presser from the Jackson Hole / WGBH team behind SMASH: As the curators of the Science Media Awards […]

UK’s Fabulous 50 Documentaries + Factual, 1H 2016: The Brexit Predictors

2016 August 2
by Peter Hamilton

Our veteran UK audience research guru correctly predicted the Brexit LEAVE vote based on the factual shows that were hits this year prior to the vote. The values of Olde Englande led the list. Four of the Top 5 shows feature the royal family. And the ode to rural life, Countryfile topped them all. Countryfile […]

Meet the Budget Whisperer: A Production Budget Template for a Documentary Special, 2016-17 Edition

2016 July 28
by Peter Hamilton

How do you present a 100% credible production budget to a network or funder? For my clients’ projects, I work with the Budget Whisperer — the respected senior consultant, Elizabeth Ventura. Elizabeth has worked for 12+ years as a Production Manager on programs for dozens of US networks. Docs and specials that she budgeted have been approved by: […]

The Future of Video & the Internet: The Year of Live! Millennials, China, Shifts in Adspend, and More.

2016 July 22
by Peter Hamilton

Mary Meeker is a legendary Silicon Valley analyst, guru and investor. Each year, she delivers her annual Internet trends report to a rapt audience at Code Conference. Disruption: I’m sharing Meeker’s work because she provides both context and specific examples of the huge and accelerating disruption that all of us in the video industry are experiencing […]

UK TV: ‘Generation Gap’ Widens. Viewing Time Drops. Ofcom Annual Report

2016 July 14
by Peter Hamilton

The UK broadcast regulator Ofcom confirms a very significant shift in British viewing habits: People under 25 are watching around 25% less broadcast TV than in 2010. And they are shifting from Live and Recorded TV to VOD as well as ‘Short online video clips’. These important findings are published in Ofcom’s Public Service Broadcasting Annual […]