Trillion-dollar Death Stars are Existential Threats to Legacy Media Players. 2021 Media Universe Map by Evan Shapiro

 “When you look at the entertainment war for attention and you realise that there are seven trillion-dollar Death Stars – Amazon, Google, Facebook, Microsoft, Apple, Tencent and Alibaba – all with unlimited resources and diversified revenue models, you understand why scale is the most important thing,” says Evan Shapiro, producer, media commentator and creator of …

NOVA: What do they want? Watch Sunny Side’s Meet the Executive Presentation

Meet Chris Schmidt and Julia Cort, Executive Producers of NOVA, and Melanie Wallace, Senior Series Producer. They joined me at this year’s Sunny Side of the Doc for a revealing MEET THE EXECUTIVE presentation, including clips of program highlights. Watch the NOVA / Sunny Side video here: And don’t miss my detailed coverage of NOVA …

Sports viewers are leaving the channels. Why? What it means for the Documentary Economy

Sports ratings in the U.S. are in sharp decline. Why? What does it mean for the Documentary/Unscripted sector? What’s driving Sports viewing? Some industry analysts blame Covid: Empty stands take away the noise, the fan reaction shots and fan storylines that both energize games and deepen the viewer’s emotional engagement. Many fan-free top-flight games in …

SNAP: The paths to mobile video success that Quibi missed

While Quibi collapsed, its key mobile video competitor SNAP showed what could have been. Snap started as a user-generated mobile content and social media venture. The target: Gen Z and millennials. Camera technology is at the center of its value prop. Watch the SNAP promo. Video Strategy: Snap expanded beyond user-generated content Its free Discover …

Quibi: Collapse was in its DNA!

Quibi was destined to fail. I was sure of that when I first read the presser announcing the business plan. There must be deep psychological reasons why retirement-age industry titans can even begin to fantasize about succeeding in mobile video — a medium that targets 10-20 yo’s with goofy dance videos shot in their Covid …