True Crime All the Time: Bulk Gives Way to Bespoke

by Ed Hersh. If there’s anyone out there who doesn’t yet believe that the media ecosystem is shifting under our feet, the tumultuous events of the last few weeks at Netflix, Warner/Discovery and CNN certainly should convince you. And nowhere can you see these shifts more clearly than in the still-burgeoning field of True Crime …

U.S. Cable Channels: Legacy networks retain significant if declining footprints

We often listen in to discussions about the rise of Netflix and the streamers as if cable / satellite channels have gone the way of VHS tapes. Not so fast! Byron Media‘s John Morse generously shared a 4Q 2021 snapshot of the distribution footprints of U.S. cable channels, filtered here for documentary/unscripted buyers and news …

The Sundance Documentary Economy: $848 Million Spent by Producers Who Miss Out

A Sundance Film Festival award lags only behind an Oscar nomination as a measure of success for documentarians. But what are the odds that a U.S. or international documentary will earn a slot on the Sundance program? Is $848 million really the total spent on all those submissions that missed out? Read on for my …

Netflix’s 41% of Time Spent dominates viewing of commissioned & acquired programs

What is Netflix’s share of U.S. viewing? Last month I reported on Comscore’s June 2021 findings that Netflix (26% market share) and YouTube (21%) dominate viewership on connected TV’s. The key Comscore measure is ‘Time Spent’. Here’s the chart: Misleading However, the data is misleading if you are a producer, distributor or programmer whose job …

News Roundup: Climate Change Documentaries Breaking Through?

The COP 26 UN Climate Change Conference opens in Glasgow on October 31, bringing urgency to the race to save our planet. Documentary commissioners, producers and distributors have responded with lots of new orders. Does global warming have the urgent audience appeal of programs that address hot button issues like true crime, gender, and social …

Netflix & YouTube dominate viewing of streamers. End of Discovery+ as a standalone?

Netflix (26% market share) and YouTube (21%) dominate viewership on connected TV’s. The launch and rollout of powerful new streamers like Disney+, HBO Max, Paramount+ and Discovery+ hardly dented their dominance. Their combined share of the key measure of Time Spent dropped only 2% in 18 months. The outlook is not promising for the new …