A highlight of Sunny Side 2017 was my Archive Masterclass on Grammy and Focal Award winner THE BEATLES: EIGHT DAYS A WEEK. The stars of our standing-room-only panel were Apple Corps executive producer Jonathan Clyde and Matthew White who originated the concept to create an archive-based film about Beatlemania. Takeaways About the archive… Home movie footage related to …
Mary Meeker is a super-analyst of the Internet Economy. Her presentation at the annual Code Conference has earned cult status. Her predictions are followed by industry participants with such intensity that she reminds me of an ancient oracle. Not that I met one. Meeker’s exhausting analysis, with 355 slides, covers: Media, mobile, games (huge scale and …
How do you measure the performance of unscripted and documentary programs online and in social media? It’s a big question because Amazon, Netflix and other online platforms don’t share their data on the performance of their programs. And that’s a problem for the unscripted / documentary eco-system, which has enjoyed at least some access to …
My “Facebook Originals Are Coming!” post was translated by our friends at Content China. China’s documentary sector has been a regular subject of analysis in this newsletter. The promise of the early years of this century were frustrated by an array of regulatory and commercial factors. However, I can see that the pendulum is shifting. China’s VOD services …
Facebook aims to launch its slate of commissioned programs next month. There are two buckets for the 24+/- greenlights to date: Signature, big budget programs “Shorter, less expensive shows of about 5- 10 minutes that would refresh every 24 hours.” Reporters Nathan McAlone and Alex Heath uncovered some of the mystery of Facebook video in …
Facebook aims to launch its slate of commissioned programs next month. There are two buckets for the 24+/- greenlights to date: Signature, bigger budget programs “Shorter, less expensive shows of about 5- 10 minutes that would refresh every 24 hours.” Reporters Nathan McAlone and Alex Heath uncovered some of the mystery of Facebook video in …
In this post: more on Facebook’s Originals and a glance over at Apple. Mark Zuckerberg’s ‘Video-First’ strategy for Facebook’s 1.8 Bn active monthly users goes beyond Live video feeds and clips sent by your BF’s. 97% of the company’s $7 Bn in Q3 ’16 revenue (up 56% vs. Q3 ’15!) was advertising-based. To maintain that …
(Originally published, August 2016). I was thrilled when I heard that Apple Corps is the force behind a major cinema release of an archive-based documentary on the rise of The Beatles. Then I saw a rough cut of THE BEATLES: EIGHT DAYS A WEEK, and for this early boomer, it delivers one emotional hit after …