SNAP: The paths to mobile video success that Quibi missed

While Quibi collapsed, its key mobile video competitor SNAP showed what could have been. Snap started as a user-generated mobile content and social media venture. The target: Gen Z and millennials. Camera technology is at the center of its value prop. Watch the SNAP promo. Video Strategy: Snap expanded beyond user-generated content Its free Discover …

Distributing Discovery’s APOCALYPSE ’45 in the COVID Era. A podcast with Abramorama’s Karol Martesko-Fenster

Abramorama COO Karol Martesko-Fenster reveals how COVID forced a rapid turnaround in the theatrical distribution strategy for Discovery’s Apocalypse ’45. He describes the ‘virtual theatrical’ release for Oscar nominee Erik Nelson’s gripping archive-based documentary about the Pacific campaign that brought WW2 to an end. Karol shares his pre-COVID strategy and its radical switch into a …


NETFLIX: What do they want? True Crime, Reality Formats, the Sussexes and more. Plus my new guide! NETFLIX 2021: What You Need To Know Now!

Netflix is steadily expanding its programming appetites in the feature documentary, popular Factual and Reality Formats. Follow recent reports from the field, and in my new and expanded guide NETFLIX 2021: What You Need To Know Now! True Crime: Netflix is launching the original True Crime documentary American Murder: The Family Next Door. The feature …

How Discovery is positioning for long-term growth with the next generation of fans: Nancy Daniels podcast for CTAM

Nancy Daniels oversees Discovery Channel, Science, and Animal Planet, including day-to-day operations and creative production development. She shared her thoughts on Discovery’s strategy in a recent podcast interview with CTAM‘s Vicki Lins. LISTEN CTAM’s Vicki Lins interviews Nancy Daniels, Chief Brand Officer, Discovery & Factual (27 minutes, July 13, 2020) NOTES What are your days …

REELZ Commissions 200 Originals: What do they want? What is the budget ‘Sweet Spot’?

REELZ commissions around 200 originals each year and acquires another 50+ programs. The focus is on: Celebrity, particularly from the world of entertainment, and Notoriety, in the True Crime genre. Unlike most platforms like Netflix or U.S. cable nets, REELZ acquires only U.S. rights, allowing producers to profitably exploit rest-of-world in a popular genre. I …

CuriosityStream Strategy. 3,000 Titles: What do they want? Meet Jorge Franzini. (Video + Notes)

CuriosityStream is the highly regarded streamer dedicated to traditional factual programs, and launched by Discovery founder John Hendricks: What is CuriosityStream‘s unscripted strategy? What do they want? What are examples of recent hits? For a Sunny Side Meet the Executive session, Jorge Franzini shared CuriosityStream’s vision and programming priorities. Watch our informative and exclusive Sunny …

France Télévisions’ Documentary Strategy for 1,900 hours: An interview with Catherine Alvaresse for Sunny Side. Watch the video!

France Télévisions is France’s multi-channel public broadcaster, buying 1,900 hours of documentaries / year. For a Sunny Side Meet the Executive presentation, Catherine Alvaresse shared France Télévisions’ vision. Watch my informative and exclusive conversation with Catherine Alvaresse: FRANCE TÉLÉVISIONS: CATHERINE ALVARESSE Recorded June 15, 2020 Overview What is the big picture for France Télévisions? Describe …