Netflix’s Fyre vs hulu’s Fyre. Parrot Analytics’ Courtney Williams on measuring audience engagement in the online video era. Podcast

The criminally disastrous Fyre Music Festival was covered in two documentary features that were released in January 2019: Fyre Fraud from hulu, Netflix’s Fyre: The Greatest Party That Never Happened. Who won? hulu reports 30 million subscribers against Netflix‘s 158 million. hulu was the surprise clear winner. That’s per the ‘audience engagement’ measurement developed by Parrot …


NETFLIX 2020: What You Need To Know Now! Save 20%

NETFLIX 2020: What You Need To Know Now! is my updated study of how Netflix buys documentaries. Netflix has been a black box for the documentary production community. My new research reveals much more about Netflix’s strategy, programming decisions, budgets, deal terms, preferred producers, and the business model that drives it all. The new study …

Happy Holidays!

Dear Friends & Colleagues, It’s been a fascinating year to report on the online video tsunami that is restructuring our industry. As the New Year approaches, we often feel that Netflix and Amazon Prime in particular are changing everything, and at an accelerating rate… I hope that my analysis of the emerging ecosystem for documentary and unscripted programs helps you …

Netflix: How Its Continuous Innovation Strategy Drives Programming Decisions

A senior Netflix executive recently presented his company’s strategy of continuous innovation. It reveals how BIG DATA drives the personalization of programming decisions. It’s a very useful read for anyone who is pitching to a SVOD service. (Don’t miss my in depth coverage of Netflix and the SVOD market.) Enjoy my selection of slides from …

MIPTV & MIPDoc Takeaways #1-5: That Unsettled Netflix Feeling Along the Croisette

What caught my attention at MIPDoc and MIPTV this year? Lots of producers and network executives called to ask. They are curious because their business models and career options are becoming more unsettled by the rise of Netflix and online video distribution platforms. Here are my Takeaways from Cannes (#1-5): 1. What You Know. And …

ARCHIVE VALLEY: FASTER, EASIER & MORE COST-EFFECTIVE RESEARCH & LICENSING. FREE ACCESS OFFER

Archive Valley is an innovative online platform that gives documentary filmmakers convenient access to fresh archive footage sources and to top archive researchers worldwide. This new efficient archive research solution is online, and Archive Valley encourages you to take advantage of free access to our Beta platform! Our Mission Archive Valley’s goal is to make it faster, …