1.2 billion video subscribers by 2025. That’s the total global SVOD customer base estimated by leading U.S. platforms. Netflix tops the list at 341 million! Here are the numbers collated by leading industry analyst LightShed Research. Takeaways: Full Steam Ahead. Legacy studios and channels operators are now “ALL IN!” to the streaming strategy. Consumers are …
discovery+ Report Card: 11 million subscribers. What does it mean? A Dan Salerno podcast
Discovery’s new streamer discovery+ released early subscriber data: 11 million have signed up in the few weeks after launch. I ask veteran programming exec Dan Salerno: What can we learn from the numbers? Is discovery+ ‘cannibalizing’ the channels’ program pipeline and ultimately revenues? Where are the documentaries that made the Discovery brand? Dan gives a …
Nielsen’s Streaming Ratings 2020: Positive Takeaways for the Documentary / Unscripted Sector
Nielsen released their Top 10 Streamed Programs for 2020 (U.S.) in three categories: Originals, Acquisitions and Movies. Their key metric is Minutes-Streamed-per-Show. In the Originals category, the Top 10 is led by OZARK with 30.5 billion views in 2020. TIGER KING is #4 with 15.6 billion views. When I looked deeper into the data, I …
Netflix’s THE CROWN creates a social media tsunami for DIANA documentary. Podcast with Tom Jennings
Tom Jennings’ DIANA IN HER OWN WORDS became a social media sensation when Netflix paired his documentary with the hit drama series THE CROWN on its user interface. In our podcast, Tom describes the massive, emotional wave that swept around the world, a mood captured by singer Demi Lovato‘s post to her 93.3 million followers: …
Who are the documentary buyers? What do they want? How many? Deal highlights and more
Twelve documentary buyers and producers reveal what drives their decisions. Each commissioner is driven by a particular strategy, pipeline and budget ‘sweet spot’. Each producer describes a unique path from concept through funding and production to distribution. Since 2010, the mission of my Documentary Business newsletter has been to reveal how these individual production pathways …
Sports viewers are leaving the channels. Why? What it means for the Documentary Economy
Sports ratings in the U.S. are in sharp decline. Why? What does it mean for the Documentary/Unscripted sector? What’s driving Sports viewing? Some industry analysts blame Covid: Empty stands take away the noise, the fan reaction shots and fan storylines that both energize games and deepen the viewer’s emotional engagement. Many fan-free top-flight games in …
SNAP: The paths to mobile video success that Quibi missed
While Quibi collapsed, its key mobile video competitor SNAP showed what could have been. Snap started as a user-generated mobile content and social media venture. The target: Gen Z and millennials. Camera technology is at the center of its value prop. Watch the SNAP promo. Video Strategy: Snap expanded beyond user-generated content Its free Discover …
NETFLIX: What do they want? True Crime, Reality Formats, the Sussexes and more. Plus my new guide! NETFLIX 2021: What You Need To Know Now!
Netflix is steadily expanding its programming appetites in the feature documentary, popular Factual and Reality Formats. Follow recent reports from the field, and in my new and expanded guide NETFLIX 2021: What You Need To Know Now! True Crime: Netflix is launching the original True Crime documentary American Murder: The Family Next Door. The feature …