Michael Hoff is a veteran producer who has delivered more than 1,000 hours of mainly male-targeted Factual Entertainment to dozens of clients. Michael shares his 5 Top Takeaways for 2019… focusing on how the shift to streaming is changing the ways that cable channels commission programs. Listen to Hoff Productions’ Michael Hoff (25 min) Michael …
A new publication packed with original research from Peter Hamilton and DocumentaryBusiness.com: DOCUMENTARY PRODUCTION ROADMAP: 34 CASE STUDIES From Concept & Development to Production & Distribution Contents Complete set of 34 detailed Case Studies of award-winning projects 200+ pages of original research Projects in U.S., Australia, UK, Germany, Japan, France, Scandinavia and more. Compelling Takeaways …
The widely-used Nielsen Household and Persons Universe numbers provide an important context for the economic health of the channels that commission, coproduce and acquire documentary programs. My valued colleague, Byron Media‘s John Morse, shared the data and context. TOTAL U.S TV UNIVERSE: The total US Universe of TV homes increased from 119.9 Million a year …
This post covers the online demand for Netflix Original Documentaries in Germany. I also compare the demand for Netflix documentaries with the streamer’s Scripted Original hits like Black Mirror. Measuring Audience Demand: The data is provided by research firm Parrot Analytics which measures online audience demand for programs across all platforms. Today’s post continues my series on Netflix’s …
This post covers the online demand for Netflix Original Documentaries in Australia. The Australian findings reveal an overwhelming similarity with the U.S. and UK, also English-speaking markets. Its as if Australia is a distant Wales or Hawaii with precious little national identity with respect to its Netflix audience’s appetite. Measuring Audience Demand The data is …
Netflix famously keeps its audience data a deep secret. We lack even high-level measures of its documentary viewing, much less the detailed demographics from the likes of Nielsen and BARB that drive the broadcast and Cab/Sat sectors. That’s a problem for the Unscripted / Documentary eco-system. Producers, schedulers and their funders are shooting in the …
In this week’s podcast, veteran unscripted producer Michael Hoff shares his Takeaways on the Realscreen Summit. Realscreen was held in New Orleans for the first time this year. Michael is President & Executive Producer of Hoff Productions. Key Takeaways include: Michael says that network executives are regaining their footing after enduring the recent hard impacts of …
Surviving R. Kelly is a timely reminder that a well-told docuseries can ignite a popular conversation, even if its not on Netflix. The three-night, six-hour Lifetime series features multiple women who say they were sexually abused by the singer. Many of them were minors when they met the “Pied Piper of R&B”. Trailer: Audience Surviving R. …