Our topic for this week’s podcast: Measuring demand for FOOD programs in the U.S., UK and Europe. Sharing her expertise and analysis is Karina Dixon, the Insights Director of Parrot Analytics. Karina Dixon, Insights Director of Parrot Analytics. Top Food Shows In the podcast, Karina surveys the top Food shows measured by audience demand in the UK, U.S. and Western Europe. PODCAST …
In my previous post, Byron Media’s Dr John Morse captured the year-to-year subscriber losses for a selection of U.S. Cable / Satellite channels. Nat Geo Wild and Smithsonian gained subscribers, though from smaller footprints than the major networks. Read the full report here. Lost Revenues: What is the revenue impact of these subscriber losses? Basic …
Sam Barcroft has built a pioneering production company that is successfully adapting to the new digital content universe. He describes Barcroft Media‘s strategy of servicing traditional channels, SVOD services like Netflix, and the new digital platforms like Facebook. Facebook Watch is a Winner: Barcroft is an early and enthusiastic production partner for Facebook Watch. Launched …
With Mipcom just around the corner, here is a sneak peek into what’s coming up for leading independent factual distributor Off The Fence. Highlights include two brand new BBC Studios series: Scotland from the Sky (3 x 60′) Victoria & Albert: The Wedding(2 x 60’/1 x 90′). To continue building on the success of the 100+ hours of Aerial shows in …
Anthony Bourdain measured up as #2 in the entire online video universe. He was eclipsed only by the BBC’s massive Planet Earth / Blue Planet franchise. That’s the key finding from Parrot Analytics‘ latest measure of global online engagement in documentary programs and series. Parrot is a cutting-edge research firm that sweeps up millions and …
Facebook is fumbling its video strategy. I have argued here that unlike traditional media players like Disney and Discovery, Facebook enjoys the financial scale and margins to throw endless buckets of mud against the wall of its video / social media strategy to see what sticks. That’s despite the hammering that Facebook’s reputation and enterprise value …
Parrot Analytics is an industry leader in tracking audience demand for television content in the new age of online video. Until recently, our industry relied on a well-established solution to rate and value the audience for a specific program or channel. Nielsen, BARB and others record program viewing decisions in a panel of homes. The panelists …
The “Best of British” is one of my most popular posts that lists the year’s highest-rated unscripted programs in the UK. For a different look at 2018 through June 30, I combined the Documentary, Factual, Lifestyle & Current Affairs categories. My expanding coverage of Audience Analysis is sponsored by Parrot Analytics. Watch out for more …