Chasing Netflix: The Keys to Success & Failure for New Online Video Services

Why do Netflix-type Subscription Video On Demand / Over-The-Top (SVOD/OTT) services succeed? Or fail? My colleague Dr John Morse (Byron Media) shared a very useful presentation / webinar from research firm Parks Associates titled AVOIDING OTT’s TOP FIVE MISTAKES. The key is Subscriber Retention. More than 25% of current SVOD/OTT customers have recently cancelled a …


Sundance: Buyers Bid $20 Million as the Feature Documentary Category Booms

The feature documentary is booming. That’s the message from Sundance 2019. Reported bids for rights approach $20 million. Topping the list is Knock Down the House, the Sundance Audience Award winner that captures the run for Congress in 2018 of the “AOC” superstar Alexandria Ocasio-Cortez. The SVOD giant reportedly bid $10 million for worldwide rights. That’s …

Revenues Drain from the U.S. Cable / Satellite Programming Ecosystem. Part 2: Subscriber Losses for a Snapshot for 23 Channels

In my previous post, Byron Media’s Dr John Morse captured the year-to-year subscriber losses for a selection of U.S. Cable / Satellite channels. Nat Geo Wild and Smithsonian gained subscribers, though from smaller footprints than the major networks. Read the full report here. Lost Revenues: What is the revenue impact of these subscriber losses? Basic …

PBS Science Audience: Top 5 Non-NOVA Series & Specials, 2015-17

PBS commissions Science specials and series in addition to the NOVA pipeline. Top 5 Non-NOVA Science: Update “Farthest – Voyager In Space” is a standalone special produced by HHMI Tangled Bank Studios for PBS, and not a Secrets Of The Dead episode. Context: PBS’s average primetime rating is 1.41. That translates as an audience of 2,116,000 …