Chasing Netflix: The Keys to Success & Failure for New Online Video Services

Why do Netflix-type Subscription Video On Demand / Over-The-Top (SVOD/OTT) services succeed? Or fail? My colleague Dr John Morse (Byron Media) shared a very useful presentation / webinar from research firm Parks Associates titled AVOIDING OTT’s TOP FIVE MISTAKES. The key is Subscriber Retention. More than 25% of current SVOD/OTT customers have recently cancelled a …


Sundance: Buyers Bid $20 Million as the Feature Documentary Category Booms

The feature documentary is booming. That’s the message from Sundance 2019. Reported bids for rights approach $20 million. Topping the list is Knock Down the House, the Sundance Audience Award winner that captures the run for Congress in 2018 of the “AOC” superstar Alexandria Ocasio-Cortez. The SVOD giant reportedly bid $10 million for worldwide rights. That’s …

Getting Real at Realscreen: A Podcast with Michael Hoff, Veteran Producer

In this week’s podcast, veteran unscripted producer Michael Hoff shares his Takeaways on the Realscreen Summit. Realscreen was held in New Orleans for the first time this year. Michael is President & Executive Producer of Hoff Productions. Key Takeaways include: Michael says that network executives are regaining their footing after enduring the recent hard impacts of …

Netflix: Why Subscriber Retention is High as New Subs Flock to the SVOD Leader

There are two drivers of a success for an SVOD service: Subscriber Acquisition & Retention. Netflix continues to attract new subs during its relentless global expansion. Its retention rate is reported to be high, despite recent rate increases. Subscribers keep on coming, and they don’t go away. Here are several reasons why: Source: U.S Subscribers, …

Happy Holidays!

Dear Friends & Colleagues, It’s been a fascinating year to report on the online video tsunami that is restructuring our industry. As the New Year approaches, we often feel that Netflix and Amazon Prime in particular are changing everything, and at an accelerating rate… I hope that my analysis of the emerging ecosystem for documentary and unscripted programs helps you …

Distributing Documentaries & Non-fiction Programs. A Podcast with Ludo Dufour, Off The Fence’s MD for Sales & Copro’s

Ludo Dufour is the Managing Director, Sales & Co-Productions for OFF THE FENCE, the leading independent non-fiction specialist based in Amsterdam. We connected last June in Durban at NEWF, that super-exciting African conference linking Conservation and Filmmaking. I was taken by Ludo’s presentation on the nuts and bolts of financing and distributing quality documentaries and unscripted programs. …