Netflix: How Its Continuous Innovation Strategy Drives Programming Decisions

A senior Netflix executive recently presented his company’s strategy of continuous innovation. It reveals how BIG DATA drives the personalization of programming decisions. It’s a very useful read for anyone who is pitching to a SVOD service. (Don’t miss my in depth coverage of Netflix and the SVOD market.) Enjoy my selection of slides from …

Attend the SMASH Science Media Awards & Summit, Boston, September 25-27. Save $50!

In just two weeks, the Science Media Awards & Summit (in the) Hub (SMASH!) is slated to open. The session and speaker lineup promises a spectacular event. This three-day, biannual conference is co-produced by Jackson Hole Wildlife Film Festival and WGBH. SMASH convenes more than 250 scientists and media makers to celebrate exceptional science media, …


Hulu: The Appetite for Documentary Viewing on the Home of “The Handmaid’s Tale”

Do online video subscribers watch documentaries? This week’s post pulls back the curtain, but just a little. Research firm Comscore tracks Monthly Uniques for Hulu, the #3 U.S. online subscription service after Netflix and Amazon. The Findings: The data is by programming category: And here is the detail: HULU Monthly Uniques, March 2018   Millions …